Effective link building can dramatically help improve SEO; which leads to better website ranking, which leads to more qualified traffic, leads, and sales!
Website content will always be the most important factor for proper SEO (search engine optimization), followed closely by clean code.
In addition to the importance of content and code, relevant links to complimentary information (both incoming and outgoing) is of paramount importance to a website's success. Quality link building helps improve website SEO, search result ranking, customer service, and overall a positive brand perception.
What Is Link Building?
Link building is a strategic process where websites of a relevant, complimentary nature, and common goal (not competitive), place links to one another, (and similar websites) in a resource . . .